Retail, Hospitality, and Tourism Management Fundraiser honoring Proffitt’s Department Stores


Brad Martin

For the Students by the Students

This event is held annually to the raise funds to support student experiential learning opportunities such as study abroad experiences, guest lectures, site tours, and scholarships. The Department of Retail, Hospitality, and Tourism develops key leaders within the retail, hospitality and tourism industries. Each year, the event honors innovators of these respective industries which carved a path of success for our aspiring students. The governing bodies of the Retail, Hospitality, and Tourism Management department graciously ensure adequate resources for education, activities to enhance the educational experience, and experiential opportunities to showcase our program.




Friday, April 12th, 2019 @ 5:30 p.m.

The Crowne Plaza

401 W Summit Hill Dr SW

Knoxville, TN 37902

Come as you are!

Important Dates

For tickets please contact the RHTM office at (865) 974-2141

Dear Friends of Retail, Hospitality, and Tourism Management, University of Tennessee, 

I am pleased to announce the Department of Retail, Hospitality, and Tourism Management’s 17th Annual Fundraiser of 2019, Appalachian Spring. We are honoring Brad Martin as the “Innovator of the Industry!”  Brad began his career early as the youngest Tennessee State Representative that Tennessee has ever had. He then went into the retail business and took over as the CEO of Proffitt’s, a local department store that started in 1919. This year marks the 100th year celebration of Proffitt’s becoming a company. Brad brought Proffitt’s from a local 3 store department store, to a nation wide company which became Sak’s 5th Ave in New York City.

The evening’s proceeds provide enriched educational opportunities and cultural experiences. With your help, we can continue to make these opportunities possible. Our students are an integral part of the planning and the execution of the event. It is genuinely a For Students, By Students event.

Our goal is to give every graduating student the possibility to experience, firsthand, out of the classroom industry opportunities that will prepare them to be career ready, and you can make this happen! We hope you can attend on Friday, April 12th, meet our students, and enjoy a special evening. Donating an item/s to be a part of our silent auction is a great way to be a part of the event too! As a donor, your company, along with the donated product or service, will gain exposure to many business and community leaders.  Every gift is tax deductible for the market value of the item or service.  Alternatively, you may provide a sponsorship, at any level, in any distinct way to support this significant student cause.  We greatly appreciate your support.  

Thank you for supporting our students and future industry leaders of tomorrow.

Dr. Ann Fairhurst